Italy, also known as the Beautiful Country, is increasingly becoming the preferred location of Americans for their real estate investments, who are able to enjoy the climate of the particularly strong dollar coinciding with a favourable economy.
The most desirable locations for American investors, that for some time have been demonstrating great interest in this country, are without a doubt Sardinia, Tuscany, Lake Maggiore and Lake Como. Ever more people want a villa with a sea view, a luxurious country house in the mountains or an eminent home in one of the historic centres of the beautiful cities with a view to searching for the elixir of life.
In the last few years, the dream of having a property in the Old World is no longer simply a superficial fantasy, but a tangible possibility.
The well known Italian newspaper La Stampa has interviewed Giancarlo Bracco hoping to obtain a clear overview of the current state of the property market. Giancarlo Bracco, Partner and founder of Immobilsarda and director of EREN, maintains that the motivations that encourage this particular clientèle to purchase a luxury property in Italy are more than strictly economic interests. What they look for in Italian territory is beauty, quality of life and the grand emotions that places like these can create.
The most requested destinations are in fact those that reflect the best essence of “Made in Italy”, that is the history, the art and the culture but also the fashion, the style and the cuisine. The most loved places most certainly remain the Costa Smeralda, the Chianti region and the artistic cities, but there is also a growing interest in Cinque Terre, the Gulf of Tigullio, Umbria, Puglia, Langhe, and the Northern Lakes, locations that are less known but all the same rich with charm.
According to Bracco, this phenomenon no longer applies to a small niche of privileged people but also includes a considerable medium high band of businessmen who are interested in purchasing a property between 2 and 5 million.
Thanks to the recovery of the market, the responsibility of the real estate professionals will therefore be that of fully understanding the needs of this clientèle, showing them a wider and more complete supply of properties to maintain the interest in the country and satisfying their demands.